Pricing
Four packages and a bespoke option. No setup fee, no contract, cancel whenever.
Prices are monthly. Pay annually and you get two months free — just ask when you sign up and we’ll switch you over.
| SEEN | NOTICED | BOOKED | FLAT OUT | |
|---|---|---|---|---|
| £29/mo | £49/mo | £99/mo | £199/mo | |
| Website, built for your trade | ✓ | ✓ | ✓ | ✓ |
| Superfast hosting + SSL | ✓ | ✓ | ✓ | ✓ |
| Google Business Profile setup | ✓ | ✓ | ✓ | ✓ |
| Privacy, cookie & terms pages | ✓ | ✓ | ✓ | ✓ |
| Lead form → your inbox | ✓ | ✓ | ✓ | ✓ |
| Review capture link | ✓ | ✓ | ✓ | ✓ |
| Google profile managed | ✓ | ✓ | ✓ | |
| Review automation + replies drafted | ✓ | ✓ | ✓ | |
| Blog content written | 2/mo | 4/mo | 8/mo | |
| Social posting | 8/mo | 16/mo | Daily | |
| Local service pages | 5 | 20 | Unlimited | |
| Rank tracking + monthly report | ✓ | ✓ | ✓ | |
| Email campaigns & reminders | ✓ | ✓ | ||
| Call tracking number | ✓ | ✓ | ||
| Leads routed into Gaffer | ✓ | ✓ | ||
| Conversion optimisation | ✓ | ✓ | ||
| Gaffer licence | add-on | add-on | add-on | included |
| Paid ads managed | ✓ | |||
| Quarterly strategy call | ✓ | |||
| Priority support | ✓ |
Start on Seen Start on Noticed Start on Booked Start on Flat Out
Ad spend is separate and always stays in your own account. We never mark it up.
Founding Client — first 20 businesses
We’re new, so we’re carrying the risk instead of asking you to.
First month free on any tier. Your price locked for life. No contract. And at 90 days we’ll show you the numbers and tell you honestly whether it’s earning its keep.
All we ask is that if it works, you let us use the results.
Applies to the first 20 sign-ups. We’ll say on this page when they’re gone.
BESPOKE — let’s talk
Anything on this site, built around your business.
Multi-branch. Franchise rollouts. Custom integrations. Migrating off an agency that won’t hand your site over. Trades that don’t fit a standard package.
Everything the platform does, we can do bespoke.
Is £29 really a website?
Yes, and here’s why we can do it.
We built the software. Every site is provisioned, hosted and maintained on our own platform rather than assembled by hand — which means the marginal cost of your website is close to nothing.
That’s not a trick or a loss-leader. It’s what happens when an agency owns its tooling instead of renting it. You get the same platform whether you pay £29 or £199 — the difference is how much of the marketing we run on top.
Questions
Is there a contract?
No. Monthly, cancel whenever. Annual saves two months if you want it.
Is there a setup fee?
No. The first month is the setup.
Do I own the website?
Yes. If you leave, you take it with you.
What if I’m on the wrong package?
Move up or down whenever. Most people start on Seen or Noticed and climb once it’s working.
How long until it’s live?
Two to four weeks depending on the trade and how much content we’re building.
What if I already have a website?
The free review will tell you whether it needs replacing or just fixing. Often it’s just fixing, and we’ll say so.
Do you work with my trade?
58 trades and counting. If yours isn’t listed, ask — we’ve probably priced up the jobs already.